Introduction
Client: King Salman Park | King Salman Park Font targets a diverse age group ranging from children to youth and seniors. It will be used in various places, including signboards, printed materials, and websites, among others. Therefore, our main focus in designing the font was to draw letters that are characterized by simplicity, readability, and familiarity to the reader. Thus, a hybrid font design was adopted, combining the characteristics of the Naskh script, which addresses human nature, with the modern Kufic script familiar to Arab users due to its prevalence in most visual designs, as it is the dominant type in Arabic typefaces. The letter design combines the geometric solidity of Kufic with the fluidity of Naskh, along with special letter features employed from elements used in the logo. |
